Sunspots Announces First National Vacation Rental Brand.
(News Item #0069, Published: 03/01/08, Author: Ronald Wallace Lee, SunspotVacationRentals.com)
After five years of methodically building a comprehensive vacation rental management service, Sunspot Inns, Resorts & Vacation Rentals of Seattle Washington, today announced it has begun a plan to grow its business through out the world.
"I know it sounds ambitious but we've set out to build the first U.S. and worldwide Vacation Rental brand," Said William May President of Sunspots. "The consumer sees lots of pseudo brands that are really nothing more than websites with thousands of properties having no common quality, customer service, sales office or marketing."
"We've decided to build a highly controlled and tightly integrated network of brokers and managers to offer vacation rentals in virtually all markets big and small," said Paul Allen, Vice President of development. "There is no national brand, let alone a world wide name. We are the first and competitors are years behind in being able to coordinate this kind of major undertaking."
The Sunspots Network is a new kind of organization in the fast growing Vacation Rental lodging industry. The company is not just a software service, or advertising vehicle. Instead, it is a contractually bound network where each office is individually owned and managed. The company can promise consistency and quality because a lion's share of services are centralized to insure fast response, accurate information and a guaranteed stay for guests.
500 OFFICES IN FIVE YEARS: Currently the company operates in three states, but aims to have 100 offices within the next 100 weeks, and 500 within five years. It will do so by opening new offices, partnering with existing real estate brokers or buying existing vacation rental companies. Sunspots is privately financed.
The Network offers a dozen primary functions to assist the in-field managers and, as May like's to say, "The 101 important details that make vacation rental properties soar." Property management is only for those who like to serve and who will invest time and money in capabilities to honor the trust we are given by owners.
Most properties are handled on a Turn-Key full service program in which owners authorize Sunspots to mange all aspects of property oversight. That frees the owner form worry and yields maximize return. The company also offers a Front-Door Reservations service and Hand-Off Referral services. For other managers, Sunspots has a Team-Up program to help them sell more dates without risk or expense.
NETWORK MEMBERS RECOMMEND "I was particularly fascinated by their concept because the entire system is designed to service the guest and property owners alike," Said Gerry Rose who recently signed on as the network member in North Idaho. "Our landscape up here is rustic but the properties are up-scale. The only way I can offer true full-service capabilities is with the help of the central systems and strength the network provides."
One particularly unique aspect of the Sunspots organization is that it markets on a number of complex levels. The company maintains a central website at (Sunspots.info)Sunspots.info but also has Country, State, Destination and Location websites for everywhere it operates. It even produces individual websites for each and every homes and condos.
The company's subsidiary Signatours Image team (Signatours.com)Signatours.com produces custom photos, panoramas, videos, floor-plans, names, logos and other graphic material for every property. "Even the big lodging companies haven't figure out how to match our marketing quality, speed of delivery and cost controls," said Jonathan McIntyre Signatours President and Sunspots VP. "Now a days, comprehensive information is what sells lodging and we know how to do that better than anyone."
"Combined with many other advertising changes such as print publications, tourist magazines, chamber participation and search engine advertising our websites really sell the product like no body else," claims Penny Taylor, Executive Vice President. That helps our central reservation sales team know each property intimately and find the perfect rental for every guest.
Allan Benson, a long time realtor, recently took over the Kauai market where Sunspots has operated for years. "Although I was enthused when I spoke with individual staff members, it was when they let me see all the tools, spoke with the company staff and put my hands on the software that I was blown away. I have never seen a business so organized and complete."
Benson adds, "I know a lot of lodging and real estate people are clamoring to join the Network, because it allows them to vastly increase their services, to do so immediately and to increase income for owners as well as them selves. I would urge other vacation rental managers to get on this train while they can."
In addition to vacation rentals the company also operates small Inns and Resorts. Plus they offer all related services such as Activities, Travel Insurance, Airfare, Rental cards and personal concierge services.
For more information on enrolling your property or in joining the network contact William May President at 888-628-8989 x902.
##NOTE: Sunspots, Turn-Key, Front-Door, Hand-Off and Team-Up programs plus Signatours Image Team are tradenames of Sunspot Inns, Resorts and Vacation Rentals.
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